Are you looking for a special gift or are you just in need of some quality rehydration whilst you undertake your Christmas shopping?
Here at Igloo we like to think we might have some useful suggestions – after all we do love a cuppa! Although we might not be fully fledged tea connoisseurs we have certainly tried a few varieties over the years. Whether you like it weak or strong, exotic or plain, we think Tea Palace is a great place to start. Lou has picked her perfect selection with this collection of Earl Grey specialities, all beautifully packaged up in tea caddies. As a lady who likes to recycle and reuse, Lou thinks the tea caddies would make cute paper clip holders or a welcome addition for keeping all the cake decorating cutters and tools under control when the tea has been drunk. Visit Tea Palace.
Dan on the other hand finds all this fancy tea a bit much. He thinks you can’t go wrong with a decent mug of Tetley, the preferred tea of Igloo workers, and a quality biscuit. Dan’s recommended biscuit of choice requires a decadent layer of the chocolate stuff. Find Biscuits.
Ben’s kept it closer to home and feels that we shouldn’t ignore the coffee lovers, especially for those reading this post 11pm. For those in Hemel Hempstead then you are about to be introduced to its best kept secret, family owned Smiths Coffee Company. Colin the MD regularly speaks on the subject and loves all things coffee. If you’re further afield but want to have personal advice from the experts before ordering then this is the place to come! Visit Smiths Coffee.
Or perhaps your just trying to drop a hint to someone about making a better brew or indeed discovering where the kettle is in the first place. Then a subtly included link on your next email may do the trick. Visit All About Tea.
Good luck and may the brew be with you!
This autumn sees the launch of Willen Hospices first dedicated Christmas campaign. Working with Trustee and branding expert Joni Hawkes along with Willen Hospices own marketing and commercial team, we have created a campaign which can extend across Willens communications to businesses as well as a welcoming and festive tool for their consumer activity too. The challenge was to create a simple yet striking concept that could work across B2B, B2C, online and offline and would be easy and relatively inexpensive to recreate.
We focused on the Willen Hospice colours and what a gift means to us. We decided that a physical gift can be something special, a gift that is chosen with a person in mind is truly special, giving precious time for free is a really special gift too. Giving to Willen Hospice, whatever it is – time, money, clothing donations or arranging an event, is a gift to the hospice in one way or another.
Visually we represented the gift with a beautifully wrapped present and in the language we have hooked it on the idea ‘your gift is our gift’. So next time you see Willen Hospices ‘A Wonderful Gift’ Christmas campaign ask yourself, what could your gift to Willen Hospice be?
Like most graphic designers I keep and collect anything interesting, taking inspiration from the tiniest of design pieces. One of my most interesting is my tag collection – little snippets of design genius. This collection may also be a sign I do too much shopping…
When Calverton recently approached us to design a brochure that reflected their standing as an established, trustworthy and client focused finance provider we were happy to help. The client requested a textured cover to provide a luxurious feel and after much research flipping through paper samples (one of our favourite jobs) we found the perfect stock. Coupled with a simple but classic matt silver foil block to the cover the final effect is stunning. As artisan paper stocks come at a higher than average cost it’s quite rare for us to have the opportunity to utilise them, but every time we do it’s easy to see why they can be so effective. It’s like cookery, better quality ingredients will always create a tastier dish. By keeping it simple and using the right ingredients, Calverton now have a promotional tool that reflects their heritage and quality, helping them to stand out from the competition.
As we enter our fourth year of business the time has come to upgrade our little Igloo. From Monday 2nd July 2012 we will be based at the Maylands Business Centre in Hemel Hempstead. We’d like to assure all of our clients that the biscuits will still be plentiful and the tea, free-flowing as usual.
Our new contact details from the 2nd July will be:
Office 2
Maylands Business Centre
Redbourn Road
Hemel Hempstead
Herts, HP2 7ES
Tel: 01442 531166
Igloo Creative’s already into the summer festivities, with a recently created vintage inspired downloadable party planning toolkit for the Flour Advisory Bureau. The toolkit provides useful advice for hosting a party with some great recipes. Our tried and tested favourite’s include the Black Forest cake, Thai Prawn Cocktail sandwiches and the Jubilee Cupcakes – all recently showcased at a Jubilee street party!.
The campaign which is being headed up by BBC’s ‘Great British Bake Off’ baker Paul Hollywood promotes the overlooked nutritional values of bread.
To download a copy for yourself click here
Then our client Discount Boat Hire could be just what you’re looking for! We recently rebranded the company before creating a new website and sales materials for them. Our aim was to promote their hire network – one of the biggest in the UK, the quality of the canal boats and the fact that they have been doing canal boat holidays for a very long time. We created a section for inspirational routes, which you can select by the type of holiday you are looking for. With so much choice and so many places to go, it really helps to narrow it down with their expertise and help. So whether you’re looking for a full on family week, or a slow lazy weekend taking in some picturesque pubs along the way, you’re bound to find the perfect break!
Visit the site at www.discountboathire.com
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Some call it a designers eye, others call it being a grumpy old man, either way it’s time to get something off my chest! I see these signs all over Herts, Beds and Bucks and they’re slowly but surely driving me insane! My wife has even threatened to leave me if I don’t stop moaning every time we pass one (every cloud and all that ; ). I have several issues with these signs. Firstly I’m presuming that it’s supposed to say ‘Think Bike’, but am I the only person who reads it as ‘Thank Bake’? Secondly, why do we need a picture of a motorbike? Are we more likely to take notice, or does it confuse the matter and hinder legibility? It’s over design at it’s worst, and if my suspicions are correct an example of the designers nemesis, design by committee. Britain’s road system incorporates excellent symbolism with clear, concise messages that are relayed to the driver with the minimum of intrusion or fuss. Fundamentally, simplicity is the key. It’s a valuable lesson that relates to every discipline of design, if an element fails to add anything to the functionality of a design, why is it there? If it makes it look nice, happy days, if it makes it more user friendly, brilliant. But never try to be so clever that you actually forget the purpose of the exercise. To sign off on a lighter note it reminds me of this excellent Armstrong & Miller sketch
We are delighted to announce we are finalists for two national RAR awards.
The Recommended Agency Register! is a unique concept which allows marketing professionals to seek trusted agencies on a national basis. Agencies are assessed through a confidential process managed by RAR.
With over 5,000 agency ratings being collected by RAR in the past 12 months the competition for one of the awards, which are assessed on everything from creativity to client service, is stiff. We will find out next month if we are award winners for Best for On Budget and Best Client Service (with less than thirty staff).
