The Athena Network
This exciting project was aimed at promoting The Athena Network to visitors. It was vital to capture the essence of this vibrant International networking community who were keen to move away from the current folder and insert format. We created an 8 page brochure which provided a more robust and cost-effective way of marketing the network to new and potential members.
Our inspiration came from the ladies within The Athena Network, utilising their tangible stories of business growth, alliances, partnerships and personal development. By combining testimonials and images sourced from members alongside our refreshed copy. We have now created a visitor pack, business cards and promotional postcards which embodies the spirit of the ladies it represents and demonstrates their passion, community and ethos.
‘Louise and the team at Igloo Creative seemed to get ‘into our head’. We were delighted with the final results of our Athena Visitors Brochure and this is very much down to the level of detail Igloo went into. Louise researched our business by talking to members and franchisees, created an amazing looking brochure keeping adherence to our brand and produced a product we are truly proud to hand out to our visitors at meetings. We will continue to use the team at Igloo ... they know us so well now!’
Jacqueline Rogers, CEO, The Athena Network